in Libraries, Technology

Marketing Virtual Reference

This is one way to get students to use your IM/Chat reference service. From the University of Mississippi Libraries:

Chat with a Librarian and Win an iPod Shuffle!
During the month of February every student or faculty/staff member who chats with a librarian will automatically be entered to win an iPod Shuffle. You don’t have to fill out any surveys. It’s that easy!

  1. That is such a good idea! I’ve been thinking about doing something similiar to promote our new IM Reference service, but I’m not sure if my colleagues would go for it. It really is a great way to get people using the reference librarians and the chat service!

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