I have blogged about using blogs for internal communications before, but the folks at Advanced Business Blogging have a good post about the topic. They too have grasped the idea of using a blog as a knowledgebase:
As your team becomes accustomed to accessing the knowledge they need from this internal blog, they win with nearly instant access to the info they need to perform. And you win with more free time because now you only have to answer questions and provide guiding knowledge once.
The same folks also write about using a blog to update clients and employees. If you change the words “clients” to “patrons” and “business” to “library” this really makes sense for the bibliobloggers:
Do you have employees in multiple remote locations? As part of your business, do you have to supply updates to clients? What about delivering â€œpremiumâ€ content to subscribers or clients?
With the organized interactive format of your business blog, paired with the power of the RSS feed (already incorporated into your blog,) you can bypass email, Spam filters, and unreliable delivery to make sure your message gets through instantly â€“ every time.
Update every remote employee or every premium content client instantly, reliably, and all at once. Then drive them back to the blog for posting, interaction, and commentary.
Once again, a major part of the power in this application of your business blog is the categorized historical data that is right here on the blog adding content and relational value to all the users.