Tue 21 Feb 2006
Marketing Virtual Reference
Posted by Chad under Instant Messaging, Reference
This is one way to get students to use your IM/Chat reference service. From the University of Mississippi Libraries:
Chat with a Librarian and Win an iPod Shuffle!
During the month of February every student or faculty/staff member who chats with a librarian will automatically be entered to win an iPod Shuffle. You don’t have to fill out any surveys. It’s that easy!

February 21st, 2006 at 2:56 pm
That is such a good idea! I’ve been thinking about doing something similiar to promote our new IM Reference service, but I’m not sure if my colleagues would go for it. It really is a great way to get people using the reference librarians and the chat service!